Napa Valley Vintners Commitment to Diversity and Inclusion

Improving Diversity, Championing Inclusivity And Ensuring That Equity Benefits Everyone

Our Vision

NVV believes our community and industry should be open and welcoming to everyone, whether working in the industry, visiting Napa Valley or enjoying our wines anywhere. In July 2020, the NVV formed a task force to examine ways the organization can make a meaningful difference. Through research and in-depth discussions, a set of recommendations which included focusing on education and mentorship was unanimously approved by the board.


The Napa Valley Vintners Scholarship, and our partners in this important effort

NVV partnered with UNCF (United Negro College Fund) to create a new scholarship program for people of color to pursue college degrees in wine industry subjects ranging from grape growing, winemaking, marketing, business and more. UNCF has managed scholarships for minority students for more than 75 years and is the largest and most successful minority organization of its kind. The NVV has committed $200,000 to the fund each year for the next five years and encourages its members to build the fund beyond that initial investment. We also invested more than $100,000 in three mentorship programs - Wine Unify, Bâtonnage and The Lift Collective. The mission of Wine Unify is to welcome, elevate, and amplify the voices of underrepresented minorities. Bâtonnage fosters solutions for a more positive, inclusive course forward wherein women, as well as ethnic and racial minorities achieve equal representation, equal opportunities and equal leadership positions within the wine industry. Lift Collective is a multi-channel platform innovating the constructs of the wine world through thoughtful discussion, scholarship opportunities, and mentorship. Discover additional national organizations committed to diversity and equity through the Diversity in Wine Leadership Forum.

United Negro College Fund and Napa Valley Vintners
Wine Unify
Batonnage

NVV's Commitment

These new scholarship and mentorship programs build on NVV's longtime commitment to mentorship programs in Napa County with organizations such as Boys & Girls Club, Aim High and On the Move. These programs together reach 40,000 children in Napa County each year. A consideration for NVV grant giving is notable actions taken by organizations that work on enhancing diversity, inclusivity and opportunity for others.

In our own organization, we made a commitment to magnify the voices of our diverse vintners through educational and marketing efforts. To help members, we are providing resources and workshops for owners, managers and employees to continue to learn and engage on these topics.

The NVV Task Force, made up of a diverse representation of our members, wine industry professionals and community leaders, will continue to meet to examine more ways our organization can make a meaningful difference and continue to hold ourselves accountable to expand our internal policies and actions.

How Can You Get Involved? 

NVV encourages anyone interested in affecting change to consider the following: 

  • Bolster the scholarship program with donations to help even more students and to ensure the effort extends beyond this initial five-year commitment   
  • Become a mentor or encourage your employees to become mentors or mentees   
  • Donate to or join Wine Unify or The Lift Collective to support their mentorship programs 
  • Engage with available resources and make a commitment to making a positive change, personally and within your spheres of influence   

View The Press Releases 

Napa Valley Vintners Scholarships Expanded to Build Diversity in Wine Industry - March 9, 2022

Napa Valley Vintners Scholarship Fund to Increase Diversity in Wine Industry Opens to Applicants through UNCF - April 15, 2021

NVV Makes Historic $1 Million Commitment to Increase Diversity in Wine Industry - September 15, 2020






Get to know some of the people, organizations and initiatives we support through Auction Napa Valley.

Behavorial Health Integration Initiative

Integrated Health Initiative

Improving and advancing cross-agency cooperation.

Stories of Impact

Stories of Impact

Meet some of the 115,000 clients of local nonprofits helped last year.

Napa Valley Early Learning Initiative

Napa Valley Early Learning Initiative

Striving to ensure every Napa County child enters kindergarten ready to learn.

Community Support Fund Grantees

Meet Our Nonprofit Partners

More than two dozen Napa County organizations working to make a difference.

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