Napa Vintners offer 150 ways to kick your cellar up a notch!

And... the money you spend supports great charities...


5/8/2012 - St Helena, CA--Whether you're in Hong Kong or London, Duluth or San Diego or anywhere in between--bidding in the global E-Auction of the world's most celebrated charity wine auction, Auction Napa Valley, the American Wine Classic, is a fantastic way to build your cellar with outstanding wines from America's premier wineries.

From the vintners' cellar direct to yours is not only a great way to ensure your wine has been handled perfectly from start to finish--it's also your guarantee that the money spent on the wine you win in the spirited online auction all goes to support great healthcare and youth development non-profit programs.

The 32-year tradition of fundraising hosted by the Napa Valley Vintners takes place throughout the Napa Valley from May 31-June 3, 2012, but being in the valley at Auction is not the only way to get in on the action.

The E-Auction is now open for lot review--so check it out to plan your strategy, and bidding begins on Sunday, May 27 continuing until Sunday, June 3, closing in waves from 6 to 6:30pm Pacific Time.

You will find 150 incredible wine, food, and lifestyle offerings that will indeed help you kick your cellar up a notch or two--look for wine collections, library offerings, large-format bottles and wine paired with vintner-hosted activities and luxury items.

A full list of E-Auction lots is available for preview at

Highlights from the 150+ E-Auction include:

  • 88 Lots featuring large format bottles (1.5L, 3L, 6L)--including several of the only large format bottling of a particular vintage

  • 18 Lots showcasing wines from multiple wineries (the wineries in the Napa Valley love to band together)
  • 7 Lots offering collections of four cases (or more) of Napa Valley wine--including verticals (multiple vintages of the same wine), horizontals (multiple wines from the same vintage), and even a 144-bottle lot paired with a one-year subscription to cheese delivery from Artisanal Premium Cheese (Lot #368)
  • Dozens of one-of-a-kind trips and experiences with Napa Valley vintners--including a "Winemaker for a Day" (Lot #306) for eight people, a back-roads "Hidden Napa Valley Jeep Tour" (Lot #359), a five-day getaway to the Canadian Rockies from the Napa Valley Vintners and Fairmont Hotels and Resorts (Lot #429), and a San Francisco 49ers fan's dream sports-and-wine "All Star Team" package (Lot #312).

"This year, more than ever, Auction Napa Valley will engage wine lovers around the country--and around the world," said Andy Schweiger of Schweiger Vineyards who chairs the E-Auction this year. "The E-Auction provides a fun way to bid and be part of the experience, wherever you are. The offerings for 2012 are incredible and with one click, you can win a one-of-a-kind Auction Lot and support a great cause."

And for the savvy few, a very limited number of Auction Napa Valley Passports to the event in Napa Valley are available at $2500 per person. Three-day packages and Friday Barrel Auction tickets sold out in record time earlier this spring. Learn more at

About Auction Napa Valley
Auction Napa Valley, the Napa Valley Vintners' annual community fundraiser is the most celebrated charity wine auction in the world, having given more than $100 million to health, youth and affordable housing non-profit programs. Founded in 1981, under the vision of Robert and Margrit Mondavi this quintessential showcase of Napa Valley's best wine, food and outstanding hospitality has grown to be a four-day gathering held each year the first weekend in June. Learn more at

About the Napa Valley Vintners
The Napa Valley Vintners (NVV) is the non-profit trade association responsible for promoting and protecting the Napa Valley appellation as the premier winegrowing region. From seven founding members in 1944, today the association represents more than 430 Napa Valley wineries and collectively is a leader in the world-wide wine industry. To learn more about our region and its legendary American wines, visit

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Terry Hall
Napa Valley Vintners

Michael Gitter
First Press Public Relations

Contact: Terry Hall, Communications Director 707-968-4217